Outreach Campaign - Focus on Fish Health

Palm Cards
Share with others the importance of preventing the spread of VHS. To order palm cards, please contact: Victor Nichols: vnichols@diversitymc.com or 973-377-0300, Ext 12.

Keep fish healthy! There's a lot on the line. Help keep rivers, lakes and streams healthy – Don't Move Bait

Boating is fun. Cleaning up when you're done is being responsible. Help keep our Great Lakes healthy.

Reminder: Help prevent the spread of fish disease. Help keep our Great Lakes healthy.

Advertisements
Advertisements with information about VHS and what individuals can do to help stop the spread of invasive diseases in fish have been printed in numerous trade magazines with regional and national exposure.

Keep fish healthy. Don't move bait!

Boating is fun. Cleaning up when you're done is being responsible.

Keep fish healthy. There's a lot on the line.

Billboard Signs
A outdoor billboard campaign along Michigan highways helps to encourage anglers and boaters to prevent the spread of VHS. The ads run through September and have garnered over 1 million impressions to date.

Outdoor Billboards - Keep Fish Healthy. Don’t Move Bait.

Marina Signs - There's a lot on the line

Radio Ads and Interviews
Community Relations Directors are invited to make liberal use of the audio Public Service Announcement. Media representatives may contact Charlotte Roy, Public Relations Director at croy@diversity.com, 404-531-6777 or 404-313-2860.

Focus on Fish Health 2011 Campaign (10:30 min)
Dan Small with Wisconsin Outdoor Radio, interviews Dr. Janet Whaley (USDA Aquaculture Program Manager) regarding the Focus on Fish Health 2011 Campaign. [August 2011]

Viral Hemorrhagic Septicemia - Preventing the Spread (22:30 min)
The Prairie Outdoorsmen weekly radio show interviews Dr. Janet Whaley (USDA Aquaculture Program Manager) regarding VHS and prevention measures boaters and anglers can take to prevent the further spread of the disease in the Great Lakes area (interview starts midway through recording). [May 12, 2011]

VHS and Prevention (6:55 min)
The Big Wild Radio Show interviews Dr. Janet Whaley (USDA Aquaculture Program Manager) regarding VHS and why recreational boaters and anglers should be concerned

Focus On Fish Health (61 min)
Fish Bait Radio interview with Dr. Kathleen Hartman (U.S. Department of Agriculture, Animal and Plant Health Inspection Service) and Frank Peterson (Recreational Boating and Fishing Foundation)

Boaters and Anglers Need to Remain Vigilant (6:51 min)
Dr. Paul Gary Egrie, (U.S. Department of Agriculture, Animal and Plant Health Inspection Service)

Don't transport snails or other aquatic life (15 sec)
Don't transport tadpoles or other aquatic life (15 sec)
Going fishing? Don't transport water or aquatic life (30 sec)
Enjoy fishing? Don't transport water or bait (30 sec)
U.S. Department of Agriculture

Vodcasts
Video materials supplied, courtesy of the World Fishing Network, to help educate anglers about viral hemorrhagic septicemia, its impact on fish in the Great Lakes, and steps to take to help prevent the disease from spreading.

Fish Health: Viral Hemorrhagic Septicemia
World Fishing Network. An interview with Dr. Kathleen Hartman of the USDA. Discussion includes the VHS virus found in the Great Lakes and tips for the angler on how to prevent damage to our lakes, rivers and streams.

PSA: Prevent the Spread of VHS (30 sec)
PSA: VHS Prevention (30 sec)
Courtesy of World Fishing Network

"Help Save Our Waters"
Walleye and the Fish Band Sing to Protect Great Lakes Fish from VHS
U.S. Department of Agriculture. (2:20 min) Educational animated video about VHS and how to prevent its spread to protect fish species in the Great Lakes region.

PowerPoint Presentation
Use this prepared PowerPoint Presentation to help share information about VHS prevention and the Focus On Fish Health website.